“Sue is a creative force, and she brings with her a wealth of knowledge along with ideas that are tailored just for your specific book and launch, and she’s quick to take an author's glimmer of an idea and run with it. She's also reassuring, responsive and just plain fun to work with. Recommend!”
“Sue Campbell’s seven-week book launch course provided me with a steady, guiding light through the surprising complicated process of launching a book. The weekly coaching calls, Sue’s encouraging attitude and her fast response whenever a question came up during the week, all contributed to an extremely valuable experience. I highly recommend this course to anyone who seriously wants to get their book or upcoming book into the world.”
“Sue Campbell helped me set up my email list and content plan so I can start truly connecting with fans. Always professional, she made the process simple -- and painless! Thanks to Sue, I now have a way to reach people who want to read my backlist and will be eager to buy my next book.”
"Sue Campbell has the ability to get to the meat of marketing fundamentals in a concise, helpful manner. She listens to what you're looking for and responds with excellent suggestions. Not only does she give you tons of ideas for building your writing business, but she emphasizes the principles behind these ideas so that you can be sure you are making the best use of your time and energy. After working with Sue I feel much more capable and even excited to get started on this book marketing journey!"
“Sue’s group coaching was exactly what I needed. Each session covered enough information to get me excited about the process but not so much that I felt overwhelmed. The weekly homework assignments helped me identify my ideal reader and discover where to look for them. Sue was always available to answer questions and provide feedback on the homework. Getting feedback on my marketing copy helped me feel more confident about putting it out in the world. I recommend Sue and her coaching method to anyone wanting a practical plan to reach readers and market a book.”
"Sue Campbell’s Build your Author Platform program was recommended to me, and I learned so much I needed to know about my next steps to getting published. I was skeptical about an online teaching format, but found it very effective and easy to use. In weekly one-hour meetings, she offered concrete plans and advice and structure on outreach and networking, including examples from past students and colleagues, helping us understand what building a network really means and how to identify our unique messages. She is professional and enthusiastic and I will certainly sign up for her more advanced course as soon as I have mastered what I learned in this one."
"Sue Campbell’s group coaching class, Build Your Author Platform, guides the new or experienced author through four steps to build what she calls the Connection System. For me this was a whole new way to think about marketing my book. Sue first explained the importance of developing a permission mailing list and identifying our ideal readers. In the following weeks she presented several outreach tools and encouraged us to locate influencers and identify content to use in reader incentives, podcasts or blogs even before our books are published. Finally, she pointed out several ways in which we can turn the potential reader into an actual reader by expanding our knowledge of when and how we can sell our book. It was a lot to grapple with at first, but by the end of the class I understood the relationship between my author platform and future readers, and knew what I needed to do to connect them. I highly recommend this class for anyone who is writing a book."
“I am a recent student of Sue’s group coaching program and another voice of praise for her genuine and relentless help to her students. From the beginning it was clear to me that I was the weakest link in the technological chain. However, now I have a clear overview of how publishing has changed and the importance of having a contemporary platform. Instead of feeling overwhelmed, I remain enthusiastic because of how Sue presented the material."